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| Name | Excellence and the Emerald Club Extras |
| Video Uploader | Video From Dave Sheffield |
| Upload Date | This Video Uploaded At 02-02-2017 16:13:09 |
| Video Discription | http://www.TheShef.com Are you committed to extras that create excellence? Keynote motivational speaker, Dave "The Shef" Sheffield here with a sunrise motivational video. A lot of businesses say that they care about their customers, and many demonstrate it. However, it is little "extra things" that set your business apart from the masses. Many years ago it was Doubletree Hotels offering fresh cookies at check in, maybe it is the server at a restaurant you've visited once and they remember your order. I have to share an amazing experience I just had with National Car Rental. (I've been a member of Emerald Club forever). I was traveling to speak at a convention last month and we were craving an oasis where we could just relax during our layover. We found it in the Emerald Club Lounge at O'Hare. We were able to relax, plug our devices in, and enjoy free wifi. Many of you saw the Facebook video I shot from there. National reached out to thank me for posting the video, and they asked if they could send me something. (I was expecting a coffee mug) I was blown away when I received a FedEx box from them that did include a coffee mug, but also a whole flurry of other things that were awesome. But that's not the part that blew me away. Their "Extra" began with the enclosed letter which read, "We noticed that you enjoy kayaking and we thought you would enjoy this as well. Thank you for being a National Car Rental customer." I do love paddling, and they sent me a dry box to keep my things dry while I'm out on the water. This showed me that they didn't just pull a gift off the shelf, they personalized it. That little extra creates allegiance to your business and helps insulate them from being stolen by the competition. It doesn't mean that you can engage in poor business practices and still hang on to a customer because they received a gift; but it insulates them in a warm blanket of loyalty. What can you do today that would be viewed as an "extra" for your customers? Or as my friend Roger Crawford says, the "Lagniappe". The little extra that goes above and beyond. Let me know why you are awesome, and I'll look forward to speaking at your next convention, meeting, or event! ********************** http://www.TheShef.com ********************** Creating Customer Loyalty Funny Motivational speaker National Car Rental Emerald Club NationalPro Ohare airport create customer experiences Awesome customer service keynote motivational speaker convention motivational speaker Chicago motivational speaker kayaking motivational speaker Best rental car company Roger Crawford 360i *************************** http://www.TheShef.com ************************** Twitter: http://www.Twitter.com/TheShef LinkedIn: http://www.LinkedIn.com/in/theshef Facebook: http://Facebook.com/BusinessMotivationalSpeaker Speakermatch: https://www.Speakermatch.com/profile/TheShef |
| Category | People & Blogs |
| Tags | keynote motivational speaker | NationalPro | Emerald Club | National Car Rental | Building Customer Loyalty | funny motivational speaker | kayaking motivational speaker | Chicago motivational speaker | Differentiating Your Business | customer service | Roger Crawford | 360i | GoLikeAPro |
